- Over a decade of experience as a journalist, editor and social media strategist
- Lifelong traveler and unwavering Detroit sports optimist
- Background crafting compelling brand narratives for iconic national brands, major sports organizations and mission-driven campaigns
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EXPERTISE
Her articles cover: Traffic Safety and AAA Membership
Years writing for AAA: 5+ years
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EXPERIENCE
Colleen is a former journalist turned social media strategist based in Ferndale, Michigan. She has a passion for storytelling and a talent for making complex ideas accessible. Whether she's developing a social campaign, refining the perfect witty caption or defending her stance against the Oxford comma, Colleen thrives at the intersection of strategy and storytelling. Her work focuses on creating content that informs, connects and inspires action.
When she isn't writing or planning her next adventure, Colleen is usually cheering on Detroit sports teams, perfecting her focaccia art, practicing calligraphy or participating in a local sports league. She also enjoys unwinding with reality TV and her "girls" — her beloved dog and cat — who serve as both her couch companions and co-pilots.
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EDUCATION
- Bachelor of Arts in Journalism from Michigan State University
